Marketing Plan for Listings

At ROOTS Residential Group, we treat every property as a “luxury” property with a comprehensive marketing plan to highlight each property’s unique features. Below is our standard marketing plan, though we tailor it to each property individually.

Pre-Listing

  • Pre-photography staging consultation and/or light staging as needed
  • Luxury quality, professional photographs by Shutterbug Studios
  • Custom property website with virtual tour
  • Pre-MLS custom flyer sent to 10,000+ active Austin area Realtors
  • Pre-MLS marketing to private Realtor networking groups
  • Coming soon listing as applicable
  • Information for clients placed in property as applicable (survey, sellers disclosure, flyer, etc.)

Listing

  • Listed to the Austin MLS and other area MLSs if applicable
  • Listing syndicated to popular real estate websites (Zillow, Realtor.com, etc.)
  • Custom flyer sent to 10,000+ active Austin area Realtors
  • Listing to private Realtor networking groups

Post-Listing

  • Custom flyer sent to 10,000+ active Austin area Realtors at regular intervals
  • Weekly updates are sent to the seller with virtual tour stats and buyer's agent feedback to keep our clients informed
  • Engage agents with interested clients through reverse prospecting

Work With Us

Wendi is a Master Certified Negotiation Expert (MCNE), a designation held by less than 1% of licensed Realtors in the country. She is a consecutive Platinum Top 50 Realtor winner and a 6-year recipient of the Texas Monthly, Five Star Real Estate Customer Service Award.
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